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传统的报表以一种相对静态的数据表现形式，辅助决策服务，主要以显示、打印及导出数据功能为主。
现代商业智能更需要智能的展现和分析数据，传统的报表往往不能适应商业智能的需求。
而交互式报表是一种为实现智能化业务分析的报表解决方案，使静态的报表尽可能动态化，即报表数据动态化和报表形式动态化，从而提升报表的实际使用价值。
根据用户的分析角度和数据选择的不同而出现不同的报表展现形式。
交互式报表为用户提供交互功能，用户可以按照自身的需求动态定义数据呈现，还可以通过点击其中的链接访问其他报表或对象。
简而言之，交互式报表是在静态报表上添加用户可操作的功能，使报表变得可交互。